GI2

Inciting Growth and Innovation

Global Insight

As an experienced operational director in process, technology and management into a data company, Nathalie Louis founded Archer to help C levels achieve their growth objectives through tailored advice.

My areas of expertise are digital transformation and open innovation management, including the cultural and creative industries.

My approach is to create customized digital strategies that are both innovative and pragmatic. In addition, I am mindful of our responsibility to the environment and society.

Let us work together to achieve your growth objectives.

Driven by the desire to empower executives in reaching their aspirations : Archer’s ambition is facilitating and supporting innovation strategies to improve business development.

Passionate exploration of cutting-edge technologies (AI, VR, AR, blockchain, NFT), and regular attendance at global events (CES, SXSW, FIC, VivaTech) help me deliver appropriated opportunities for innovation partnerships.

I support businesses in their transformation by developing intelligent and innovative digital strategies, while respecting best governance practices, environmental and societal commitments.

My approach is characterised by strategic advice for C levels and is based on targeted and flexible service offerings, from vision to development, supported by an international network of trusted partners built up over the year.

Active member of the two main French directors' networks IFA and ADAE, I have an up-to-date vision and expertise in corporate governance tailored to the challenges facing growing companies.

I am also certified as a Qualified Independent Director dedicated to cyber-risk issues by ADAE, and trained in economic intelligence and SME cyber-risks at the Institut des Hautes Etudes de Défense Nationale.

With 15 years experience as COO, heading up a business unit worth €80 million a year, my expertise covers a wide range of subjects : business process and data optimisation, risk, change management.

Focused on Open innovation since 2012, with a prescriptive role on the innovation committee, I have recommended various technological opportunities to better respond to the operational challenges posed by digitalisation, risk management, human resources and strategic planning.

Involved in the development of international business networks since 2016, notably as a member of the transatlantic innovation hub EAEC, where I support startup CEO’s in their acceleration and search for funding.

I am committed to creating impactful strategies that drive growth and innovation in a rapidly changing world.

experienced digital transformation manager

corporate gouvernance

expertise

raising finance

Archer‘s

wallet

Functional strategy

• innovation audit / internal diagnosis

• opportunity analysis

• strategic planning

• gouvernance / board advisoring (cyber resillience)

• startups mentoring

• project management (process, technology)

• digital marketing (new products / services)

• impact evaluation

• operating support

strategy implementation

• watch report / benchmark

• work shop / feedback / learning expedition (CES / SXSW / FIC / Vivatech)

• supporting startups at US funding summits / European innovation programs *

• application to France 2030 call for proposal

• seeking private equity / raising funds

tech intelligence

& content

innovation

sourcing

• public relation officer international trade show / conferences / round tables

• partnerships search / support in developing new markets

innovation

acculturation

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Providing specific expertise in a particular field

Offering greater concentration and depth of knowledge than an agency that covers a wide range of services.

An open and transparent communication

Value the client input, feedback, and ideas throughout the collaboration.

From the initial development of the strategy to ongoing adjustments, client views are essential in guiding the direction of the project.

A full offer dedicated to C level

Best practices experienced in corporate governance for growth companies, integrating ESG perspectives and cybersecurity issues.

Ability to easily identify partner thanks to an international business network to provide taylormade support.

Demonstrating commitment to your success

Agility and frugality to deliver with flexibility and ability, to better respond to changing customer needs (adjusting timetables, modifying strategies or responding to unforeseen challenges).

What are the advantages to work with Archer rather than a larger agency ?

What are Archer strenghs ?

Early reviews

“Nathalie is helping ArtCentrica in understanding the market opportunities in Europe, Canada and US. She is helping us defining a go to market strategy and possible partnerships. She is very professional and, at the same time, we have been able to create a friendship relationship, which is beneficial for the development of an health business”.

“Nathalie brilliantly led two key modules (Digital economy & ; innovation policy and Global sales strategy) focusing on innovation for our Mastère 1 and 2 students in “Customer relationship and marketing management”. Thanks to her expertise, she was able to captivate our student audience, clearly conveying the business challenges involved in integrating an innovation policy as a growth lever in the face of changing business paradigms”

“Throughout her fund-raising mandate, Nathalie demonstrated great efficiency and integrity, knowing how to deal with complex situations and sometimes overwhelming egos, a subtle blend of persuasiveness, professionalism and undeniable human values. An art made all the rarer when personified in a single being”.

“”Nathalie supported us in our product thinking and market targeting. A rare efficiency in her approach to the market and extremely relevant in her collective market analysis sessions. This is essential, behind-the-scenes work for all tech projects. A real approach to detail that helped us a lot”.

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